Avijit Banerjee, CEO & Managing Director of Argon Capital Advisors, speaks at a virtual session for Startups in a masterclass series organized by SpeakIn that will be covered over 17 – 18 modules, with each module/snippet ranging between 3 to 5 minutes. These snippets are designed to ensure that the audience stays attentive throughout the session so that they get the key takeaways from each module.

As of today, we are releasing the “Teaser” that will give entrepreneurs / prospective entrepreneurs an idea of the benefits that’s in store for them.

The entire session that’s spread over 17 to 18 modules would be released periodically from time to time, and it would focus on the ground rules for picking up a business idea, how to start getting traction and scale up the business, and the roadmap for funding.

The Masterclass Series on Start-up that is spread over 17 Modules underlines the importance of three main pillars in a Business Life-cycle –

1. Picking and Developing a Business idea based on passion, vision, and capabilities and skill sets;
2. How to Start Getting Traction and Scale-up the Business based on re-crafting the business model, optimizing revenue and cost model, client delivery mechanisms, automating business process and supply chain, understanding competitor behavior, and funneling a business development strategy; and
3. The Roadmap, Discipline and Rigor for Fund Raising.

This playlist consisting of 17 Modules, each module as a separate video clip, also suggests the first-time and seasoned Entrepreneurs to keep going back to the drawing board wherever and whenever necessary.

This is the first module of the Startup Masterclass series post the release of our Teaser. This 4-minute video module that focuses on Passion & Vision emphasizes on discovering where the passion lies and finding your sweet spot, domain expertise, and a Specific – Time Bound – Action Oriented – Realistic (STAR) Vision that will act as a navigator of your business journey. This will act as a guidebook in defining your goals, building strategies and design the business model that ensues scalability and sustainable growth.

Avijit Banerjee, CEO & Managing Director of Argon Capital Advisors, speaks and discuss on how the Travel & Tourism Sector, comprising mostly of MSMEs and SMEs, should prepare themselves for Survival and Revival in the Post-Covid Era so that they are able to raise the right capital. This webinar revolves around – a) focusing on the immediate future and revisit the business model, b) ascertain cash position on “Day Zero” and draw out shorter term achievable milestones, c) decide on the funding requirement based on Day Zero and the milestones drawn, and d) Get an expert to translate all the above into an actionable and robust business plan along with cash flow modeling, and then hit the market for accessing funds.

Taking it forward from the article “Business World in the Post COVID-19 Era: Charting the Journey” that was published last week where the main focus was highlighted around “Survival” over Revival in addition to the emerging business trends in a new world, we are happy to share our video podcast on Positivity Campaign featuring our CEO & Managing Director, Avijit Banerjee and Ashish Kumar - Thought Leader, Influencer, and a Change Agent, and who's also on Argon's Advisory board. It was moderated by Nitin Sachdeva and have been released online. The discussion revolves around survival strategies, action plan, and what needs to be done to access funds.

While the discussion gravitated mostly towards the Travel & Tourism sector, the recipe discussed in the video podcast would be pretty much the same across sectors, especially the spectrum of cost re-engineering and funding aspects to tap capital/funds.

Hope this Positivity Campaign video brings in the much-expected comfort level among companies / entrepreneurs / business ventures on how to tread in the uncharted waters in the Post COVID-19 scenario.